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No Lottery: Wild Turkey Barrel Proof Confirmed at $59.99 — The Cut — S02E66

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In this episode

Wild Turkey confirmed 2026 Rare Breed Barrel Proof at 116.8 proof and $59.99 MSRP — standard national distribution, no lottery, arriving mid-July. In a window defined by BTAC distributor letters, per-account limits, and Four

Mentioned in this episode: Weller, Pappy Van Winkle, Wild Turkey, Larceny, Four Roses, Maker’s Mark

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This is The Cut.

Butterscotch entry. Soft caramel through the mid-palate. Then toasted oak builds just enough to keep it honest, and a wheat sweetness lingers well past what you’d expect from a bottle at this price. No heat spike, no harsh exit — just a round, integrated finish that holds.

I’m John from Chasing the Unicorn Podcast. Here’s where we want to end up: Weller Antique 107 Batch 2026-02 on your shelf this week at $39.99 retail.

Here’s what makes it tricky. Weller Antique is allocated — it doesn’t sit on the shelf waiting for you. Batch 2026-02 is arriving at select accounts starting today, and most of those accounts move through their allocation inside the first week. Per-account limits are standard at two bottles max. The secondary floor is already running $65 to $85 against a $39.99 MSRP. That gap closes when the window does.

Here’s the move. Call your Total Wine, your Binny’s, or your local independent this morning and ask specifically about Weller Antique 107 Batch 2026-02. State control boards in Virginia, Pennsylvania, and Ohio post allocation arrivals on their product search tools with 24-hour advance notice — check before you drive. Go today.

Two things that make this worth moving on.

First, the mash bill. Weller Antique 107 is a wheated bourbon — wheat replaces rye as the secondary grain. That’s the same mash bill family as Maker’s Mark, Weller Special Reserve, and Pappy Van Winkle. Wheat installs roundness: softer entry, caramel and stone fruit instead of pepper and bite, a finish that holds without the heat spike rye-forward bourbons produce at similar proof levels. At 107 proof this batch has enough structure to feel substantial without losing that softness. Proof-driven weight with a wheated mash doing the texture work — that combination is why the floor holds.

Second, the pricing context. Mid-tier allocated bottles have compressed badly over the past 18 months. Secondary floors on releases that were once trading 3x retail are settling nearer to 1.5x as allocation anxiety normalizes. Weller Antique is the exception. The $65 to $85 secondary floor has held through that correction, and Batch 2026-02 arrives at $39.99 MSRP. That’s the Pappy mash bill at roughly a third of what the Pappy family sells for in any other form. The math isn’t complicated.

Weller Antique 107 Batch 2026-02 is the anchor today. Butterscotch and soft caramel, toasted oak through the mid-palate, a wheat-forward sweetness that extends well past the finish. 107 proof, $39.99, allocated retail, arriving now — window closes inside a week at most accounts. This is worth the chase. Call ahead, buy the limit. Also on today’s list: Four Roses Limited Edition Small Batch 2026 — four-recipe blend at 108.2 proof, pre-allocation open through July 18 at $149.99, recipe confirmed this morning, and the 2025 vintage realized $248 secondary against a $145 MSRP. Worth the chase if you’re already tracking it. The $200-plus tier is quiet this week — no new release warrants the slot and we’d rather say so than fill it. Full read on all three is in today’s Cut Daily on our website. Free.

A word of caution on allocated retail decisions. The temptation when a window is open is to treat the secondary floor as a floor under your decision. It isn’t — it’s a data point. Secondary floors move when enough retail buyers decide to hold, and they compress when enough decide to liquidate. The rule: the price of being wrong matters as much as the odds of being right. At $39.99 with a secondary floor that’s held through a broader market correction, this is a reasonable bet. Where the math stops working is if you’re stacking cases against a secondary projection. One or two bottles at MSRP is a clear call. A position built on where you think the floor lands in six months is something else.

One more thing before we close — today’s full American Whiskey Industry Brief has the complete side-by-side on Wild Turkey Rare Breed Barrel Proof 2026 and Larceny Barrel Proof B926. Nose, palate, finish, water response, and the editorial verdict on which one wins and for whom. It’s in the brief.

That’s The Cut. Follow the show wherever you listen, so tomorrow’s brief finds you first. The full American Whiskey Industry Brief is at chasingtheunicornpodcast.com/the-brief/. I’m John F. Schuster II. Thanks for joining me. Your unicorn is out there.


The Written Briefing

The Cut Daily

Wild Turkey confirmed 2026 Rare Breed Barrel Proof at 116.8 proof and $59.99 MSRP — standard national distribution, no lottery, arriving mid-July. In a window defined by BTAC distributor letters, per-account limits, and Four Roses pre-allocation mechanics, this is the barrel-strength bottle that requires no strategy: walk in, pay $59.99, take home 116.8 proof. The production reason the price holds is Eddie Russell’s barrel entry proof — Wild Turkey enters at 107, lower than most major distilleries, which slows extraction and produces the integration Whisky Advocate noted in its early review. Today’s main buy call with time urgency is Weller Antique 107 Batch 2026-02, arriving at allocated accounts today at $39.99 — the Pappy mash bill at a fraction of the Pappy price, with a secondary floor at $65–$85 that has held through the broader mid-tier correction. Most accounts clear inside the first week. Call ahead and buy the two-bottle limit. Four Roses LESB 2026 recipe confirmed today at 108.2 proof — four-recipe blend, pre-allocation open through July 18 at $149.99. Listen to the full episode of The Cut, then check the American Whiskey Industry Brief at chasingtheunicornpodcast.com for the complete Rare Breed vs. Larceny Barrel Proof B926 side-by-side and the BTAC 2026 distributor letter breakdown.

Listen to today’s episode and find us on Spotify and everywhere you listen at chasingtheunicornpodcast.com/podcast.

The Cut Daily
The pulse of American whiskey: What moved — and why it matters.
Chasing the Unicorn Podcast Edition · A Drunken Unicorn Production
Report Date: July 1, 2026
Reporting Period: June 29, 2026 through July 1, 2026
Classification: Free Edition · Share with Attribution
Free Edition · The Cut Daily · Chasing the Unicorn Podcast · A Drunken Unicorn Production · Drunken Unicorn Productions, LLC. The Cut Daily is the free gateway brief to the American Whiskey Industry Brief. Share, quote, and repost freely with attribution. Required attribution: “The Cut Daily · July 1, 2026 · Chasing the Unicorn Podcast · A Drunken Unicorn Production.” The full AWIB is published free every morning at chasingtheunicornpodcast.com. Permissions and inquiries: chasingtheunicornpodcast.com.

Informational and entertainment purposes only. Nothing here is investment advice. Verify before buying, trading, or bidding. We are not liable for errors or financial losses.
What Is The Cut Daily? — The Cut Daily is the free written brief from Chasing the Unicorn. Every weekday we translate the biggest moves in American whiskey into plain English, teach one bourbon concept you can use at the shelf today, flag one bottle under $60 worth knowing about, and curate three Hunt picks across three price tiers. Knowledge-first chase. No FOMO. Just what moved and why it matters.
The full American Whiskey Industry Brief — every story, every Hunt entry, every debate, every auction — is published free every morning. If you want the full pour, not just the taste, read it at chasingtheunicornpodcast.com/the-brief/.
The Cut Daily is the free written companion to today’s American Whiskey Industry Brief.
IN TODAY’S CUT

This barrel-strength bottle needs no lottery. Wild Turkey confirmed 2026 Rare Breed Barrel Proof at 116.8 proof and $59.99 MSRP — standard national distribution, no allocation gate, no per-account limit, arriving at retail mid-July. Walk in and buy it.

Wild Turkey locked the specs on 2026 Rare Breed Barrel Proof this week: 116.8 proof, $59.99, standard national distribution with no lottery, no wait list, no per-account barrier. That makes it the consumer story of a window otherwise defined by allocation mechanics — a BTAC distributor letter locking per-account limits across five expressions, Four Roses LESB pre-allocation open with the recipe just confirmed this morning, and a same-day proof comparison between Rare Breed and Larceny Barrel Proof B926 that landed on r/bourbon in 634 comments. Today’s edition covers what makes Rare Breed’s production philosophy worth a full segment, how to figure out which mash bill family your palate prefers (for under $130), and why Larceny Small Batch just gave you a one-dollar reason to buy this week instead of next month.

THE BIG MOVE
Wild Turkey Rare Breed Barrel Proof 2026 — 116.8 Proof, $59.99, No Lottery, and the Production Choice That Explains Why the Price Holds
Event Date: June 30, 2026 (specs confirmed); retail arrival window July 1–15, 2026

Wild Turkey confirmed the specs on 2026 Rare Breed Barrel Proof on June 30. The numbers: 116.8 proof, $59.99 MSRP, standard national distribution. No lottery. No per-account limit. No secondary premium required to access it.

That combination earns a full segment in this specific window. The BTAC distributor letter that circulated the same afternoon locks George T. Stagg at $129 MSRP — with a secondary floor near $1,100 and state lottery win rates well below one percent. Four Roses LESB pre-allocation was open for five days before Brent Elliott confirmed the recipe this morning. Everything with real credibility at barrel strength right now comes with a barrier of some kind.

Rare Breed doesn’t. And the reason starts with a production decision Eddie Russell hasn’t changed: Wild Turkey enters barrels at 107 proof. Most major distilleries enter higher. Lower entry proof means the whiskey pulls flavor from the wood more slowly and more completely — and that’s the source of the oily, integrated mouthfeel reviewers consistently point to above the $60 tier.

The 2026 batch blends 6-, 8-, and 12-year barrels from Camp Nelson and Anderson County rickhouses. Whisky Advocate’s early assessment: “vanilla-dense with pronounced black pepper and a finish that holds longer than the proof would suggest.” Breaking Bourbon scored it 4.1 out of 5, citing integration well beyond what $59.99 warrants.

At 116.8 proof this batch sits in the middle of Rare Breed’s historical proof range — not the most intense expression in the series, but fully consistent with the Wild Turkey house style that makes it a benchmark rather than a one-year curiosity.

What It Means For Your Shelf — Rare Breed arrives at independent and chain retailers mid-July at $59.99 — standard shelf purchase, no strategy required. It’s the barrel-strength control group every allocated release this fall will be measured against.
From today’s AWIB Opening Pour. This is one of four lead stories in today’s AWIB Opening Pour. The other three: BTAC 2026 distributor letter locks MSRPs and per-account limits across all five expressions before state lottery windows open; Four Roses LESB 2026 recipe confirmed as four-recipe blend at 108.2 proof with pre-allocation open through July 18; Larceny Barrel Proof B926 confirmed at 124.4 proof and $69.99 on the same standard distribution schedule as Rare Breed. Read all four lead stories in The Brief →
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FIRST SIP
Wheated vs. High-Rye vs. Traditional Mash Bills — How to Taste the Difference
Paired with today’s: Today’s AWIB Bar Talk debate pits Wild Turkey Rare Breed Barrel Proof 2026 (traditional mash bill, rye in the secondary grain slot) against Larceny Barrel Proof B926 (wheated mash bill, wheat replaces rye entirely) — both confirmed at specs and standard distribution in the same 24-hour window. The mash bill is why they taste different at almost the same price.

The mash bill is the grain recipe every bourbon is built from. Every bourbon must be at least 51% corn. The rest is where distilleries — and flavor — diverge.

Three families cover most of what’s on the shelf. Traditional mash bills run roughly 70% corn with 18-20% rye and a small barley portion. This is the default bourbon profile: balanced sweetness from the corn, gentle spice from the rye, a clean biscuit note from the barley. Wild Turkey Rare Breed is a traditional mash bill bourbon.

High-rye mash bills push the rye percentage toward 30-35%, which delivers sharper black pepper, cinnamon, and a more defined finish with more bite on entry. Think Bulleit, Old Grand-Dad, Four Roses Mash B expressions.

Wheated mash bills replace the rye entirely with wheat — softer, rounder, more forgiving at any proof. Caramel, almond, stone fruit, a gentler exit even when the proof is high. Larceny Barrel Proof B926 is a wheated bourbon. So are Maker’s Mark, Weller, and Pappy Van Winkle.

Two non-allocated barrel-strength bottles, same 2026 window, $10 apart. The mash bill explains why one delivers vanilla and long pepper and the other delivers stone fruit and soft almond at nearly identical price points.

You can map this at home for under $90: Maker’s Mark ($30, wheated), Buffalo Trace ($35, traditional), Bulleit ($28, high-rye). Three mash bills, one shelf run, and your preference reveals itself faster than any review.

What this changes: Once you know your mash bill family, you can shop with intent. The label will tell you — learn to read it.

The Perfect Pour app — launches July 4. For the full deep-dive on mash bills — the grain chemistry behind wheated versus rye-forward bourbon, how to identify the difference in the glass without a side-by-side, and why mash bill predicts your bourbon preferences more reliably than proof or age statement — get notified when the Perfect Pour app launches. Get it July 4 →
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TODAY’S ENTRY BOTTLE
Larceny Kentucky Straight Bourbon Whiskey (Small Batch)
$27.99 at most retailers now — Heaven Hill’s Q3 2026 trade guidance raises the suggested retail to $28.99 effective August 1. Buy this week at the lower price. Nationally stocked at full-service liquor retailers, Total Wine & More, and most grocery spirits programs. One of the most broadly distributed wheated small batches in the accessible tier — if your local store carries bourbon at all, it carries Larceny Small Batch.
Flavor Profile — Soft caramel entry with round, approachable sweetness from the wheated mash bill; light vanilla, a slight almond note, and a clean low-heat finish. At 92 proof, it sits well below today’s Chase bottles without feeling thin — the wheat mash does the textural work at modest proof that rye-forward expressions typically need extra age or proof to achieve.
Production Context — Distilled at Heaven Hill’s Bernheim Distillery in Louisville, Kentucky. Wheated mash bill — wheat replaces rye as the secondary grain, the same mash bill family as Maker’s Mark, Weller, and Pappy Van Winkle at roughly a quarter of the Pappy price. Bottled at 92 proof, no age statement, small batch blend selected for batch-to-batch consistency.
Why This Matters — Today’s First Sip covers the wheated-versus-traditional mash bill divide. Larceny Small Batch is the entry-tier demonstration of the wheated family — the bottle that tells you whether you prefer soft-and-round over spice-and-pepper at a price that makes the experiment consequence-free. Buy it alongside Wild Turkey 101 at $27 to hear the traditional mash bill in the same price neighborhood. The side-by-side teaches more than either bottle alone.
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THE CHASE
How to read the chase ratings
YESworth chasing
WATCHhold for now
PASSskip this one
Bottle 1 — Under $80
Weller Antique 107 Batch 2026-02
Window: Arriving at allocated retail accounts July 1–7, 2026; most accounts clear within the first week — call ahead before making the trip
Where: Total Wine & More (national allocated accounts), ABC Fine Wine & Spirits (FL), Binny’s (Chicago metro); state control board channels in VA, PA, and OH post allocation arrivals on product search tools with 24-hour advance notice; per-account limits standard at two bottles maximum at most accounts
MSRP: $39.99
Flavor Profile — Butterscotch and soft caramel on entry, toasted oak through the mid-palate, round wheat-forward sweetness with 107 proof adding structure over Weller Special Reserve without approaching BTAC intensity
YES
Rationale — Weller Antique 107 Batch 2026-02 is arriving at retail today — the clearest on-ramp to the Pappy mash bill at a retail price that still makes sense as a buying decision. Secondary tracks $65–$85 against $39.99 MSRP, and that floor has held while most mid-tier allocated bottles compressed. This is the kind of win the retail allocation system occasionally delivers; go get it while the window is open.
Bottle 2 — $80 to $200
Four Roses Limited Edition Small Batch 2026 (LESB)
Window: Pre-allocation open now through July 18, 2026; recipe confirmed today — four-recipe blend (OESO, OBSO, OESQ, OBSK) at 108.2 proof with median barrel age 13–14 years
Where: Seelbach’s (Louisville), Binny’s (Chicago metro), ReserveBar.com, and participating specialty retailers nationally; pre-allocation portal active online
MSRP: $149.99
Flavor Profile — Fruit-forward and floral at 108.2 proof — the OESO and OESQ presence drives lifted fruit and floral register; OBSO and OBSK contribute high-rye density and baking spice; median 13–14 year age anchors the mid-palate
YES
Rationale — The last unanswered question for pre-allocation buyers — which recipes — was resolved this morning. The 2025 LESB realized $248 at secondary against a $145 MSRP. Pre-allocation at $149.99 closes July 18 and is the only rational access price. With recipe confirmed and window open, the case is as clean as it gets at this tier.
Bottle 3 — $200 and up
No new $200-plus release in this window. The high end is quiet this week, and that’s fine — we’d rather say so than pad the list with a bottle you saw yesterday.
Today’s AWIB Hunt section covers 5 active drops, lotteries, and walk-up windows with full palate direction, rationale, and the Hunt Intelligence Note. See the full Hunt in The Brief →
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THE BAR TALK
Wild Turkey Rare Breed vs. Larceny Barrel Proof B926 — Two Non-Allocated Barrel-Strength Releases Confirmed in the Same Afternoon, $10 Apart, One Question

Two barrel-strength specs landed in the same distributor-communication cycle on June 30 — Wild Turkey Rare Breed Barrel Proof 2026 at 116.8 proof and $59.99, and Larceny Barrel Proof B926 at 124.4 proof and $69.99. Both standard national distribution. Both arriving by mid-July. No lottery for either. A 634-comment r/bourbon thread formed overnight asking which one to buy, and the community split cleanly by mash bill preference. The actual question — once you clear the thread — is which mash bill family you’re already in, and whether you’ve figured that out yet.

First Sip Moment —

The mash bill divide between these two bottles is the entire story. Wild Turkey Rare Breed is a traditional rye-forward recipe — corn, rye, malted barley. Larceny Barrel Proof is a wheated recipe, where wheat replaces the rye entirely. Rye adds spice: black pepper, cinnamon, a sharper finish with more heat on entry. Wheat removes that sharpness and installs roundness: caramel, almond, stone fruit, a softer exit at any proof level. At 116.8 proof, Rare Breed’s rye-driven spice is present and well-integrated. At 124.4 proof, Larceny B926’s wheat mash delivers a softer entry than that number implies — the wheat is doing structural work at high proof that rye in the same position cannot replicate. These aren’t two versions of the same drink. They’re the clearest articulation currently available of two dominant bourbon flavor families at adjacent, accessible price points.

The Math —

Wild Turkey Rare Breed Barrel Proof 2026: 116.8 proof, $59.99 MSRP, 107 barrel entry proof (Eddie Russell’s production signature), blend of 6-, 8-, and 12-year barrels from Camp Nelson and Anderson County rickhouses, standard national distribution, no per-account limits, retail through mid-July. Whisky Advocate early assessment: “vanilla-dense with pronounced black pepper and a finish that holds longer than the proof would suggest.” Breaking Bourbon: 4.1/5 overall, citing integration beyond the price point. Larceny Barrel Proof B926: 124.4 proof, $69.99 MSRP, wheated mash bill with wheat replacing rye, 2.4 proof points below A926’s series-record 126.8, standard national distribution, arriving retail by July 15. Bourbon Culture B926 assessment: “soft caramel entry, stone fruit on the mid-palate, vanilla-and-almond finish that extends well past what 124.4 proof typically delivers from a wheated mash.” Integration is the case for Rare Breed; softness beyond the proof spec is the case for Larceny B926. Both are verifiable in the glass. Neither requires a strategy to acquire.

What It Means For The Rest Of Us —

Know your mash bill family before you pick — and if you don’t know yet, buy both at $130 total and find out.

Today’s AWIB Bar Talk has 2 more debates with full source citations, fact-checked positions, and editorial assessment. Read the full debates in The Brief →
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SECONDARY SPOTLIGHT
Four Roses Limited Edition Small Batch 2025
Realized Price
$248
Peak Price
$490
Floor Erosion
↓ 49.4%
($490 − $248) ÷ $490 × 100 = 49.4% erosion
What Floor Erosion Means —

Floor erosion measures how far a bottle’s realized market price has dropped from its all-time high. At 49.4%, the 2025 Four Roses LESB is now selling at secondary for roughly half what it went for at peak in early 2023. That puts the realized price at $248 against a $145 MSRP — meaning a buyer who paid secondary at peak has watched nearly half the entry value evaporate, while a buyer who got it at retail is sitting on about $103 above cost. The erosion pattern tracks the broader mid-tier limited-edition correction: bottles that traded at 3x retail during the pandemic hoarding cycle are settling near 1.5–2x MSRP as allocation anxiety normalizes. The 2025 LESB is not an outlier. It’s the reference case for the entire sub-$200 annual release tier right now.

The lesson: The 2026 LESB pre-allocation is open today at $149.99 — that $103 premium the 2025 LESB commands above its current secondary floor is the math that makes MSRP access the rational choice, not the consolation prize.
Today’s AWIB Secondary section grades 2 more bottles with realized prices, floor erosion math, lineage notes, and buy/hold/sell calls. Read the full secondary report in The Brief →
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ALSO IN TODAY’S AWIB
Today’s Flight: Wild Turkey Rare Breed Barrel Proof 2026 (116.8 proof, $59.99) vs. Larceny Barrel Proof B926 (124.4 proof, $69.99) — both specs confirmed the same afternoon, both standard distribution, $10 apart. Full side-by-side on nose, palate, finish, water response, value by reader need, and the editorial verdict on which one wins and for whom. In the AWIB.
A TTB filing dated July 1 shows a Russell’s Reserve Single Barrel carrying a 2002 vintage distillation year at 110 proof — implying a 24-year minimum Wild Turkey expression from barrels Eddie Russell selected early in his solo tenure. MSRP and allocation both unconfirmed; bottle count is low by angel’s share math alone. Today’s AWIB Label Room covers what the filing says and what a 24-year Wild Turkey single barrel means for the ultra-aged American whiskey segment.
Uncle Nearest confirmed national distribution expansion to 50 states and launched the 1820 Single Barrel at $69.99 and 103.6 proof — entering the same accessible premium shelf as Larceny Barrel Proof and Elijah Craig Barrel Proof with 4,800 bottles nationally. Today’s AWIB Regional Report covers the sourcing question the August COLA should answer, the grocery-channel distribution test, and what the brand’s growth arc signals about the premium NDP segment through 2030.
Today’s Full AWIB Includes (in reading order)
Bar Talk: 3 debates · The Hunt: 5 active drops · Label Room: 5 items · The Secondary: 3 graded bottles
Rickhouse Report: 5 stories · Regional Report: 3 stories
The full AWIB walks today’s bourbon world in reader-forward order — the Opening Pour lead stories, the community Bar Talk, the side-by-side Flight comparison, every active Hunt window, the full Label Room pipeline, the Secondary market grading, and the industry-depth Rickhouse, Regional, and Research Notes coverage. Plus full source trail. Read the full Brief →
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The Perfect Pour — launches July 4.
Build your Rickhouse, log every pour in your Logbook, and learn your palate with your Pour Print — the app that turns every pour into your next discovery.
Founder’s rate: lock $99/year for life as a Bourbon Keeper (through July 3, 2027).

Want the full picture? The complete American Whiskey Industry Brief — every section, every source, every story — is published free every morning at chasingtheunicornpodcast.com. Read it at chasingtheunicornpodcast.com/the-brief/.

Read the Full Brief

About John F. Schuster II

John F. Schuster II is the host of Chasing the Unicorn Podcast and the editor and publisher of the American Whiskey Industry Brief. A retired U.S. Army Major who spent twenty-six years across the Navy and Army — and an Executive Bourbon Steward — he built a career on systems and on teaching, and now points both at American whiskey. The Cut is his daily take on what moved in bourbon and why it matters, made the way he makes everything: for someone, not everyone. More at momentfirst.com.

About Shauna Hann

Shauna Hann is the editor and a contributor across Chasing the Unicorn Podcast and the American Whiskey Industry Brief, and co-host of Beyond the Cut. A teacher of more than twenty years — including at West Point and across the U.S. Army — she brings historical depth and structural rigor to the work, and a gift for making complex things simple. More of her work is at shaunaonthego.com.

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