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Two bottles just showed up from the same brand, for the same money, built to do the opposite thing with it — which one actually tells you more about your own palate?
I'm John from Chasing the Unicorn Podcast. These three came out of this morning's brief, out of a stack that's a lot bigger than what I'm about to hand you, and I kept the three I actually wanted to talk about.
Both of these came out of Luxco's Remus line, distilled by Ian Stirsman at the Ross & Squibb Distillery, and both ask the same money of you, which is what makes the comparison honest instead of a marketing trick. Series X spent its money on nine years of barrels, laid down between 2008 and 2017, blended across three different mash bills — and for the first time in this series' ten years, that includes the LISV recipe, the one Remus has never touched in this line before. That's the whole bet on that bottle: complexity built up slow, three separate decisions stacked into one glass so nothing dominates and everything agrees with everything else. The Rye spent the exact same money on almost the opposite idea. A narrow two-year window, 2015 to 2016, and a mash bill that's ninety-five percent rye grain, which is about as far from a soft, blended bourbon as this brand has ever gone. And neither one makes you fight for it — there's no lottery attached, no waitlist, nothing capping how many you bring home, which is rare for a release built around a ten-year anniversary. One bottle is patient. The other one is loud. Same brand, same money, two completely different ideas about what that money is for.
My call is I'd take the rye. That tells you I'd rather find out what one grain can do at full volume than spend my evening untangling ten years of decisions that were built to agree with each other, and if you're the kind of drinker who wants a bottle that argues with you a little, you may not be built that way, and there's nothing wrong with that.
Two bottles just showed up from the same brand, for the same money, built to do the opposite thing with it — which one actually tells you more about your own palate?
Tell me which one you'd choose, and why, down in the comments.
A company that spent decades keeping its own name off the bottle just put it front and center — does that make you trust the whiskey more, or does it just mean the marketing changed?
On one side, this is real information you've never gotten before out of this company. MGP is naming an actual building — Rickhouse G, at the Lawrenceburg, Indiana plant — an actual mash bill, sixty percent corn, thirty-six percent rye, four percent malted barley, and an actual master distiller, Ian Stirsman, all on one label. Brands like Smooth Ambler and James E. Pepper have built years of reputation on whiskey that almost certainly came out of that same plant, without ever putting a rickhouse or a recipe on their own front label, so this is more than most of the brands MGP has quietly supplied have ever told you about the exact same distillate sitting in their bottles. On the other side, staying invisible and shipping bulk whiskey to other people's brands is a completely different skill than building something a person wants to come back and buy a second time, and a documented mash bill doesn't tell you whether the finished blend, or the hundred-eleven proof they landed on, is any good in the glass. A company that's spent decades never having to sell a bottle off a shelf is now asking to be judged the same way as brands that have been doing exactly that for years.
I'd side with the paperwork on this one. The honest thing this whole category likes to pretend isn't true is that a lot of what you've already been drinking for years came out of this exact building, under somebody else's name and somebody else's story — MGP just stopped pretending otherwise. Now, I could be wrong, and I'll make the case against myself: a spec sheet has never once told me whether a finished blend is worth returning to, and this company has never had to sell a bottle to somebody standing in front of a shelf, comparing it against everything else next to it.
A company that spent decades keeping its own name off the bottle just put it front and center — does that make you trust the whiskey more, or does it just mean the marketing changed?
Let me know if the paperwork moves you the way it moved me — comments are open.
Every time a bourbon label says "solera," does that mean anything real, or is it just a fancy word for "we make this every year"?
The word comes from sherry, and some scotch uses it too — a system where old barrels and new barrels get continuously blended together in one running stack, so the oldest liquid in there never fully runs out, it just keeps getting topped off and mixed forever. Bourbon didn't grow up with that system at all, and there's no legal definition tying the word to anything specific the way "bottled in bond" or "straight" are tied to actual rules. But it sounds like heritage and craft, and craft is exactly what a lot of brands are selling, so the word gets borrowed constantly, usually hung on something that's really just an annual release with a nicer label than the one before it. Believing it means something real isn't gullible — the word has an actual, documented history, it's just a history that mostly belongs to a different spirit.
It's true here, but only because somebody actually built a continuous pool instead of just stamping the word on a yearly tribute bottle, which is what it usually means when you find it on a label. That's the same shape as the bottled-in-bond rule we walked through earlier this week — a term that sounds like a strict legal definition and only sometimes really is one. Neeley Family is calling PaPaw's Legacy Reserve a "perpetual solera-style release," built out of more than a thousand barrels laid down since 2015, with the distiller drawing the best ten out of that pool every year and the pool itself meant to keep going instead of ever emptying out. That's genuinely closer to real solera logic than almost anything else wearing the word in this category.
Every time a bourbon label says "solera," does that mean anything real, or is it just a fancy word for "we make this every year"?
Where'd you first hear "solera" get used for bourbon, and did the label back it up? Comments are yours.
Last year's Parker's Heritage has eased well off its high since this year's twentieth edition landed and pulled the collector attention away from it — the brief has three graded bottles tracking that shift this week. I didn't get into any of that here, and that's where the brief earns its keep — it's where you go to check what I just told you against everything else that moved this week.
That's The Cut. Follow the show wherever you listen, so the next one finds you first. The full American Whiskey Industry Brief is free every morning at chasingtheunicornpodcast.com. I'm John Schuster. Thanks for joining me. Your unicorn is out there.
Listen to today's episode and find us on Spotify and everywhere you listen at chasingtheunicornpodcast.com/episodes — next episode Monday morning.
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Ten years, same bourbon — then a rye showed up. Luxco's Remus brand has bottled one annual blend for a decade. This week it added its first-ever rye, priced the same as the bourbon, sitting on shelves nationwide with no lottery attached.
The biggest move this weekend is a decade-old bourbon series finally branching out — Remus Repeal Reserve added its first rye whiskey alongside its 10th-anniversary bourbon blend, and both are already at retailers for $79.99. It matters because it's a real buy-this-week option in a window otherwise dominated by festival-only walk-ups in Bardstown. Today's edition also covers a contract distiller's first bottle under its own name, a Brown-Forman tribute blend to a 50-year employee, and a Kentucky family's ten-barrel tribute to the grandfather who helped fill them.
Remus Repeal Reserve has spent ten years as a bourbon-only series. This month, it became something else. Luxco's Remus brand marked the line's 10th anniversary with two releases at once: Series X, an anniversary bourbon blending three different mash bills for the first time, and Remus Repeal Reserve Rye Whiskey, the brand's first rye ever. The rye is 111 proof, built from a 95% rye mash bill pulled from reserves laid down in 2015 and 2016 at the Ross & Squibb Distillery. It's priced at $79.99 — the exact same price as the anniversary bourbon — and it's already shipping to select retailers nationwide. No lottery. No waitlist. No allocation gate. That last part matters more than it sounds. Most anniversary-tier releases this big get rationed out a few bottles per store. This one didn't. A brand ten years into an annual format usually just repeats the formula. Remus didn't — it used the milestone to actually expand what the series is, then made the new thing as easy to buy as the old thing. If you've never had Remus and you're curious whether the bourbon or the rye is more your speed, this is the rare week you can just walk in and compare both for the same price.
A rye mash bill this high — 95% — sits at the far end of the spectrum from anything Remus has bottled before, and it's worth knowing what that number actually predicts in the glass. Traditional bourbon mash bills run around 70% corn with modest rye and barley — balanced, familiar, an all-purpose profile. High-rye bourbons push rye up to 25-35%, which brings black pepper, cinnamon, and a sharper finish. A 95% rye mash bill isn't even bourbon-adjacent anymore — it's essentially all rye grain, which means the corn sweetness that softens most whiskey is almost entirely gone. Expect a spicier, drier pour with a shorter, more assertive finish than the companion Series X bourbon sitting next to it on the same shelf at the same price. Tasting them side by side is the clearest way to feel what "mash bill" actually means instead of just reading about it. What this changes: Next time a label lists its mash bill percentages, use them to predict the pour before you taste it — then check yourself against what's actually in the glass.
Floor erosion is how far a bottle's resale price has dropped from its all-time high. Here, last year's Parker's Heritage peaked at $410 back in February and has since settled to $340 — a 17.1% drop. That's not the bottle failing; it's collector attention naturally shifting toward this year's newly released 20th Edition, which just hit shelves at $199.99.
Rickhouse Report: 5 stories · Regional Report: 3 stories
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Mentioned in this episode: Wild Turkey, Heaven Hill, Parker's Heritage, Bardstown, Old Forester, Woodford Reserve, King of Kentucky, BTAC